Sustainable Business

Time to vote (No, not for a President but a TV commercial…

Check out the two TV commercials below, then go to Environmental Defense and vote for your fav.

To be frank, I have never been a fan of scare tactics so I am not sure either of them nail it. My two bob. A better approach is to replace “Global Warming” (sounds nice – how bad can “warm” be?) with a turn of phrase like Global Calamity, Global Implosion or End of Earth.

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