Tag: cloth diapers
Apple vs. Microsoft
An interesting take on the top 10 reasons Apple beat Microsoft…
If you race to the Number One Reason, it is this:
When it comes to brand, this is my 11th reason:
This (last) week at g: Neal goes to Scranton!
Which companies are the most social (in a social media sense)?
This is most interesting….(with thanks to Willows back home)
An iPad-powered Board Meeting
As I get my head around our upcoming Board Meeting, this idea (below) from Seth Godin looks the goods. Can someone go build it before June 15?
Here's an app that pays for 12 iPads the very first time you use
it. Buy one iPad for every single chair in your meeting room… like the
projector and the table, it's part of the room.
I recently sat
through a 17 hour meeting with 40 people in it (there were actually 40
people, but it only felt like 17 hours.). That's a huge waste of
attention and resources.
Here's what the app does (I hope someone
will build it): (I know some of these features require a lot of work,
and some might require preparation before the meeting. Great! Perhaps
then the only meetings we have will be meetings worth having, meetings
with an intent to produce an outcome). I can dream…
1. There's
an agenda, distributed by the host, visible to everyone, with time of
start and stop, and it updates as the meeting progresses.
2.
There's a timer, keeping things moving because it sits next to the
agenda.
3. The host or presenter can push an image or spreadsheet
to each device whenever she chooses.
4. There's an internal back
channel that the host can turn on, permitting people in the room to chat
privately with each other. (And the whole thing works on internal wifi,
so no internet surfing to distract!)
5. There's a big red 'bored'
button that each attendee can push anonymously. The presenter can see
how many red lights are lighting up at any give time.
6. There's a
bigger green 'GO!' button that each attendee can push anonymously. It
lets the host or presenter see areas where more depth is wanted.
7.
There's a queue for asking questions, so they just don't go to the
loudest, bravest or most powerful.
8. There's a voting mechanism.
9.
There's a whiteboard so anyone can draw an idea and push it to the
group.
10. There's a written record of all activity created, so at
the end, everyone who attended can get an email digest of what just
occurred. Hey, it could even include who participated the most, who
asked questions that others thought were useful, who got the most
'boring' button presses while speaking…
11. There's even a way
the host can see who isn't using it actively.
Can you
imagine how an hour flies by when everyone has one of these in a
meeting? How focused and exhausting it would all be?
$500 each,
you'll sell 50,000…
PS no one built the
first one yet. Sigh.
Playing in New York City
So after a long week of work in NYC and juggling the kids with our dear friend and "Manny" Jared (Aussie actor living in NY who I taught at High School in Sydney) we hit two museums: The Guggenheim and The Met. The boys really got into the Armour / Shields display…anything that caused damage millennia ago appeared to appeal!
Jared the Manny, only lost the boys once.
At the Gugg. (Is that a new gBag prototype bottom left???)
At the Met.
The Business of Being Born & Choices in Childbirth
On our last day of work in NYC, we met with Lisa & Elan of Choices in Childbirth, a group that advocates just that! Kim and I are really passionate about the issue. My Mum was an ObGyn but Kim and I had the choice and chose to use a midwife and had two home births in the water. I am not advocating a midwife / homebirth / waterbirth, simply that parents know all the options going in so they can make an informed decision.
Ricki Lake and Abby Epstein, the producers of the terrific Tribeca finalist documentary, The Business of Being were also there. They too are big supporters of giving parents choice.
Ricki was good enough to lend the boys her iPad while we met. Needless to say we had an issue returning it at the end!
All up a very productive week of work in New York City!
Lance Armstrong is da man for Nissan’s 100% Electric Leaf vehicle
Can’t wait to get ours in December!
A funny thing happened on the NYC subway yesterday…
Kim & I were on the subway, off to meet one of our online customers (imagine gDiapers.com without the g: love these guys). A couple sitting opposite us were in need of a wipe for their little one. Lo and behold we had a sample of our new gWipe (see previous post). So we let them have at it. We started talking and they actually knew of us ("the Australian diaper people" – I'll take that) which is always surprising.
And then it turns out that the Dad and I worked with the same people at Nomura Securities in Tokyo (and he still does) 15 years ago. Amazing!
The guy sitting next to Kim then chimed in. He also knew of gDiapers as all his friends were having babies. So coupons for him.
We have therefore canceled our national print and TV commercial campaign, endorsement deal with Julia Roberts and Reality TV Show: America's Got Diapers. Everyone it appears knows of the brand now.
PS: They liked the wipe too – one more good data point…
A new gProduct cometh…
Found in a bar was this package after a drunk product tester imbibed a little too much. It was sold to Gizmodo before we sent in the gSwat team (yes, we have one of those) to strip search their editor…
Coming soon!
the early years 